“Who Else Wants To Learn The Little Known Secrets Behind Creating Proven Ads And Sales Letters Which Generate More New Customers Than You Can Handle… As Soon As 17 Days From Now? Step By Step…

Impossible? Not at all. Give me just 7 minutes and I will reveal the highly prized strategies business owners right across the country have used to double… triple… even quadruple their profits. Secrets that most advertising agencies and marketing “gurus” hope you never discover… Really……

FROM: Gail Bottomley,

If you want to lift your sales and slash your advertising costs, or if you’d like to get new customers racing towards your door like a pack of sharks on a feeding frenzy… and double, triple or quadruple your net profit, then this will be the most important letter you ever read.

Here's Why:

Right now, before I do anything else, I’m going to show you something you can use to make money immediately. This simple strategy is something that hardly any business owner understands. (any doubt will be squashed if you simply opening up your local newspaper and have a look at the ads). Here’s the secret:

Every Ad Or Sales Letter MUST Use A High-Voltage Headline If You Want It To Generate Results

Most of the time business owners use the highly prized real estate in their ads (the most critical part of the ad - the top 20%) and place their company name there. The fact is that nobody is going to pay much attention to your company name - except you and your mother… let alone pick up the phone and respond as a result of it.

Headlines make or break the success of your advertisement. They can instantly increase your response. (there are cases that have been known to increase the response of an ad by 19.5 times.)

Whether you are writing an ad to get new customers, sending out a sales letter to existing customers, holding a trade show, or any other type of promotion… you simply have to use a powerful headline that’s packed full of WIIFM (what’s in it for me) - or you’re practically flushing large sums of money down the drain.

Consider this: How many advertising messages are you exposed to a day? Some people say, that on average it’s 3,000. Think about it… the side of a bus, a logo on the back of a t-shirt, the brand of your computer, television, or toaster, the side of a car. Everywhere we look there are advertisements. Emails, TV, radio, web site or simply walking down the street!

Everyone wants your attention. And yet you have less time available than ever before. So if you’re going to stop and read an advertisement… it’s got to fight harder than ever to grab your attention.

For instance, when you read a magazine or paper do you study every single word of every story? Of course not. And what about the ads? I bet you read even less - don’t you?
John Caples, a legendary advertising expert wrote, “I have seen one advertisement sell 19½ times as much goods as another.”

David Ogilvy, one of the most famous advertising men in history said “The headline is the most important element in most advertisements.”

Now, time for a few questions:

• Are you using a powerful headline in your ads and sales letters?
  
  
• Do you know what sort of headlines work - and which ones don’t?
  
  
• Do you know how to attract the right kind of customer with your headline?

Discover The Fortune That Lies
Hidden In Your Advertising

So how much money are you literally pouring down the drain by not understanding these critical facts? What would happen if you simply changed the headline on one of your ads? It’s been known to double, triple, quadruple and even increase responses by 10 times - and more.

Listen, if you’re not currently advertising using this strategy… you should be even more excited about everything I am telling you. Why? Because it doesn’t matter what words you put in an ad or on a sales letter - it costs you the same. It’s the ultimate leverage.

Think about it. If your ad gets 1 sale or 10 sales - you’re up for the same cost. So doesn’t it make sense to apply what I’ve just discussed on every ad you write? Of course it does.

Before we go any further, let me introduce myself.

My name is Gail Bottomley, perhaps you’ve heard of me. I’ve been helping clients over the last few years writing ads for business owners throughout New Zealand.

How did I learn what I know, well mostly through trial and error. I have spent thousands upon thousands of dollars trying to entice people to buy from me, from my shop selling what I sold….. I truly got sold down the river, some years I had spent $80,000 + on advertising and did not see the results I needed to see for that spend……. I got fed up…. I bought so many books, went to seminars here in New Zealand and over seas in a quest to find what I was looking for. I spent $30,000 on seminars and books, training schools to learn this art of writing copy that sells.

I knew just what I wanted I had seen it on the Internet but the agencies here would not write my adverts like that…. “Too many words” they said…. So in an effort to get what I wanted I went on a search.

Finally last year 2007,I found just what I was looking…. And what do you know… in good old Australia.…2 days intense no Bull training by an expert, in simple everyday words, so that I didn’t need a dictionary to understand what on earth he was saying…. NO! It was in Plain English… it changed my life…

You know I was so excited I cried, I had been wanting someone to teach me the finer details of this kind of advertising for so long and here I was, at the event…. 67 students .. all being wowed by this Bald Aussie Guy…Let me introduce you to this man who has helped me turn my adverts into profits…His name… drum roll please….Brett McFall

"How I failed English at school ... wasted 12 years of my life in dead-end jobs ... and then discovered a secret which in just 3 months took me from earning $450 a week to to a massive $10,000 a week doing something I loved." Brett McFall

It was the most amazing weekend. Two days of incredible insights it totally blew me away.

When I got home I wrote an advert for the local free news paper, it cost $30 and this paper only comes out once a week, so there it was hidden away in the personal section advertising a product for woman suffering from Menopause….. I had people call a number leave their details then I sent a sales letter based again on what I had been taught. Here’s what happened:

So here’s the deal, Brett has given me the rights to sell this brilliant weekend, which has all been recorded onto DVD, and available to you called “Ad Camp Deluxe DVD Home Edition”…

You need a marketing system there is no question about that ….

So…..You also need copywriting that works perfectly for your market.

And you need to deeply understand his 7 secrets to increasing your advertising response. Because once you do, words will become your road to wealth.

HERE'S A FACT I VERY RARELY REVEAL TO ANYONE: These are the ONLY 7 secrets you need to know if you want to skyrocket your marketing results:

1. How to get more people to take notice of your marketing
   
   
2. How to get more people to read your marketing till the end
   
   
3. How to get more people to trust what you say
   
   
4. How to get more people to respect your value
   
   
5. How to get people excited about what you sell
   
   
6. How to make people desperate to respond to your marketing
   
   
7. How to get people to order right now

NOTE: These are the only 7 ways you can increase your advertising response. Once you address these 7 things, the hidden profits in your business will be revealed.

Within these 7 pillars of your marketing Brett has another 86 separate strategies that make increasing the amount of money you earn, child's play. It really is this simple.

You can choose to apply any 1 of the 86 strategies. Because any one strategy can increase your response. But apply a few of them at once, and wait for your sales to overflow like a volcano.

These strategies were all taught at Ad Camp?

Plus...Brett also revealed

• how a 10 word secret will skyrocket your sales ... GUARANTEED (get this one strategy right and it's "game over" for your competitors - so powerful is this strategy that you could leave the event straight afterwards if you wanted to!) - you'll watch me do this LIVE on stage as I take attendee after attendee through this amazing process. NO-ONE ANYWHERE IN THE WORLD HAS THE GUTS TO DO THIS LIVE ... with no safety ropes ... and it makes my Ad Camp an experience like no other
  
  
• he also put us to work - the best part of this weekend was LIVE interaction that took place ... it's true, we actually workshoped the secrets that he taught us (meaning we remembered it and applied it when we got home - not enough seminars do this)
  
  
• And yes, we got to actually write our own ad (using what we were taught) to entered in my COPYWRITING CHALLENGE - where if you win I'll write you a cheque on the spot for $1000!
  
  
• He showed how to quickly and easily unlock the cash vault so that your business rapidly manifests into a money making machine.
  
  
• Showed us how to scribble down … or type out … just a few words and bring i tens of thousands of dollars in a matter of days - even if you’re an absolute beginner (in fact I’ll show you actual proof of how I did it)
  
  
• You can even use his system for doing it – yes, he allow’s attendees-only to duplicate my system!
  
  
• Brett has a “lock it in” learning system so that you don’t forget a word of what I teach you (see learning is usually not the problem – it’s remembering it when you get home that’s hard… but using my powerful new system of teaching you’ll walk away with gold between your ears that you NEVER forget)
  
  
• Showed us how I write adverts that get people so excited they literally can’t put them down until they’ve given you some money
  
  
• He showed u how I write sales letters which literally make as much as $400,000 in as little as 8 weeks (I do the work once and then let it do its thing)
  
  
• He showed u how I write headlines that make people think, “Holy hell, I’ve got to keep reading to find out more” – isn’t that what YOU really want?
  
  
• We discovered how to write words that bring in thousands of dollars in sales AT WILL (this really can happen, yet most business owners haven't got a clue how to do it)
  
  
• How to never have to worry about money again (it will flow to you once you know what I will teach you)
  
  
• How to create an avalanche of leads while barely spending a cent
  
  
• How to make your prospects desperate to own your product or use your service
  
  
• How to charge more than your competitors and still make MORE sales (believe it or not, it's quite easy to do)
  
  
• How to make increases in sales of up to 3,148% overnight, for just a few minutes work (Don't believe it? You'll see actual proof!)
  
  
• How to stop wasting money on advertising that doesn't work and never will (it's costing you thousands of dollars - when it should be making you that and more) - and that goes for both online and offline advertising
  
  
• How to use his proven, step-by-step system that makes your marketing results predictable

Pretty amazing right? And guess what? And all this every last minute of this time we had together was recorded. There was so much jammed into this incredible boot camp that I don't really have the room to include it here.

And many of these secrets are brand new. Others have not been divulged for a long, long time. For the past 3 years Brett has only taught internet marketing. Meanwhile my NEW copywriting secrets he had been keeping to himself.

Lets have a quick run down at what we learned:

Session # 1 - How To Get People To Notice Your Advertising As If You Were Slapping Them In The Face

Session # 2 – How To Make People Read Every Word Of Your Copy Like Their Life Depended On It

Session # 3 – How To Make People Trust You Like A Brother (or Sister for that matter)

Session # 4 – How To Make People Totally and Utterly Respect Your Price and Be Happy To Pay For It

Session # 5 – How To Hit The Emotional Hot Buttons Of Your Prospects and Make Them As Excited as Screaming Girls at a Beatles Concert

Session # 6 & 7 – How To Make People Desperate To Put Money In Your Account RIGHT Now

So much Information held in this Ad Camp Home Study Course

I, along with the 67 other attendees paid $3497…. But you don’t have to, I know what your thinking…

“Okay, So If You’re Willing To Waive The
$3,497 Fee Attendees Paid To Be There …
Then What Is This Program Going To Cost Me?”

Well before we go there, let me ask you this…

What would it be worth to you to wave goodbye to your current job and live the way you want? What would it be worth to you to double... or triple... your current profits in your business? Truly… how much EXTRA money would that make you?

Wouldn't it truly be worth investing let's say ... $10,000 now ... if in a very short time you could make $30,000 and also afford to take 2 or 3 holidays a year (for the rest of your life) DIRECTLY from the extra money you earned from what you learnt at this event?

Wouldn’t it be worth investing $10,000 IF I could show you a system of marketing which allowed you to drive around in a brand new Mercedes or BMW just a few months from now solely from the NEW profits Brett helps you make?

It would be a good investment indeed, right?

I tell you what, when I started out I would have paid TWICE that (yes, $20,000 happily) to quickly discover secrets that were powerful enough to create this sort of lifestyle.
Wouldn't you like to get this "inside" information so you can be one of the privileged few who actually make their dreams come true? Remember, I shelled out $3,497 to be there … and it was worth EVERY single cent even before the morning tea break on Day 1.

It's so easy to do. Just get it all on DVD and Brett McFall will show you exactly how.

Remember, You Will Discover Moments Like These When You Get Your Copy of Brett McFall’s

“Ad Camp Deluxe DVD Home Edition”…

Okay, so let’s recap first. When you take action today to get Brett McFall’s Ad Camp Deluxe DVD Home Edition, you get 13 beautifully recorded DVDs covering:

• LIVE footage of Australia’s highest paid advertising copywriter spilling his guts on everything he knows about creating wildly profitable ads, sales letters, websites, email and marketing pieces… including his unique 7-step system for maximizing the response of any ad piece in the fastest possible time…
  
  
• Two WORLD-FIRST demonstrations that provide valuable lessons and shortcuts you could have never have learned in 10 years of reading books, including a “Copywriting Demo” (where Brett creates an incredibly powerful sales letter right before everyone’s eyes in under 45 minutes, explaining each strategy step-by-step as he goes) and a LIVE “Copywriting Challenge” (where attendees created their own ads and had Brett meticulously analyze every mistake and success that they made). A unique learning experience you will not get anywhere else.
  
  
• REAL marketing pieces that have sold several million dollars in the real world… You will see the promotions that worked, the ones that didn’t AND why, all for several different products and industries (not just mail order)… and all for you to copy and model in your own business… YOU GET EVERYTHING ATTENDEES GOT!
  
  
• BONUS Sessions with 2 of Australia’s leading marketers that will blow your mind. These copywriters have written powerful ad pieces for some of the biggest and most famous clients in Australia and the world. And remember, Brett called in some BIG favours to get them there.

And remember, Brett’s routinely charges clients $2,500 an hour just to consult. So a 2-day profit-making session like this would easily cost you $30,000.

But guess what?

While a money-making experience like this is worth well over this amount when you consider the profits (and lifestyle) they can bring you, I know a lot of people who need the kind of exciting, life-changing strategies Brett provides, simply don't have this sort of money to invest in the current economic climate.

So I told my accountant to help me determine a price, and after analyzing the earning power that a typical business can expect to enjoy from these DVDs, arrived at the fair price of just $1,997 (you know what accountants are like … they’re very conservative).

But here's where this deal gets interesting.

It got my accountant up in arms, but I’ve decided to drop the price to just $997.
Or if it makes it easier for you to own this program right now, then you can pay in 6 low monthly instalments of $170 (TOTAL: $1,020). You see, I am running a marketing test to see if the increase in sales outweighs my lower profit margins.

… But be warned, this test only runs for the next 10 days and if it proves less profitable, my accountant has forced me to agree to charge his calculated price tag of $1,997.
I'm sure you'll agree this puts the event totally within reach, true?

In fact, at this price you’d be crazy not to. The instalment option alone will allow you to pay it off from the profits you earn from using the Brett’s devastating secrets. This way you don't have to sweat bullets about maxxing out your credit card.

And it is a small fraction of the $3,497 price tag that I and 60 other attendees paid to be there (just please don’t rub it in!). Plus you never have to leave the comfort of your living room. You can go over it all again and again and again.

But wait… I want to make this fool-proof so that you can only WIN … and so that your partner thinks you’re an absolute genius. Let me make you this amazing guarantee.

Yep, totally and completely true. To eliminate any doubts that you may have about these Ad Camp Deluxe DVD Home Edition, I have decided to make your decision a “no-brainer” by making you these two RISK FREE guarantees.

The truth is, you NEVER have to worry about a refund. Because once you actually put the ingenious strategies and techniques you uncover from the Ad Camp Deluxe DVD Home Edition to the test, I'm confident you're going to be blown away at the jump in your profits

But then again, you can only experience this income-injection if you order your set right now. And finally, because I truly want this test to increase sales:

I’m throwing in this exciting Fast Action Response Bonus if you order right this second – yours to keep no matter what.

According to Brett, this was something he’s always wanted to record, but never had the chance to before now. Brett sat down with a professional interviewer and revealed his best marketing secrets for dominating any market and destroying your competition. In this private 53 minute audio CD, you will discover:

• A simple secret to making prospects desperate for your offer, no matter what you sell…
  
  
• The person in your business that should be creating your marketing materials if you want maximum sales.
  
  
• An 8-word strategy that ensures your marketing always makes an impact
  
  
• How to quickly and easily make your marketing stand out amongst any competition that ever comes your way…
  
  
• A simple 5-minute exercise that any business can use to render their competition "out of order"…
  
  
• A number of simple but powerful strategies to increase the sale price of your business (if you are selling) by tens of thousands of dollars…
  
  
• Long sales copy or short? A startling new truth revealed…
  
  
• LIVE examples to make every tips crystal clear in your mind…
  
  
• Killer examples of good money-making headlines (and bad ones)…

… And much more.

Wouldn’t you love to have this CD in your player right now? This special audio CD is normally worth $97, but if you act within the next 10 days, it’s yours FREE with this offer… PLUS, you get to keep it no matter what you decide. That’s a guaranteed gain no matter what.

How To Get It All Rushed To You TODAY.

• Please pay attention: It doesn’t matter if you are a business owner or aspiring copywriter… If you are already turning over large profits in your business or just starting from scratch.
  
  
• The information you will discover on the Ad Camp Deluxe DVD Home Edition is guaranteed to skyrocket your sales and increase your profits by 10 -Times your investment or I’ll refund your investment and give you a $200 cheque for your troubles.
  
  
• Plus act right this very minute and I’ll send you Brett’s “Advertising Breakthrough” CD valued t $97 as a Fast Action Bonus. Remember, this bonus is yours to keep no matter what you decide. You can win … or win.
  
  
• So contact my office now and we’ll rush Brett’s Ad Camp Deluxe DVD Home Edition to your front door by express courier:

Act now before you forget and miss out on this special offer.

Sincerely ,

Gail Bottomley

P.S. In case you are thinking to yourself “Should I really grab this right now”? Well that’s exactly why I’ve offered my 10-Times Your Money Back Guarantee. If you put at least 3 of Brett’s strategies to work and don’t return at least 10-times your investment back, I’ll refund your money PLUS give you a cheque for $200 as my way of saying thanks for giving it a try. How can you lose? And remember, the $97 fast action CD bonus is yours to keep no matter what.

P.P.S. Still unsure? Then ask me any burning questions you may have to make sure you give this special offer full consideration, because you may never get another chance like this again. Simply email:gail@gailbottomley.com... and I'll personally contact you with a reply.